
Parents’ engagement in the career guidance of their children - Autumn 2020
It is widely recognised that parents are one of the most influential forces in a young person’s career and education decision-making. Since early 2019, Gatsby has been working to better understand the views and preferences of parents in relation the career guidance of their children in secondary schools and colleges, to inform our programmes of support. This latest report outlines findings from a survey of 2,001 parents of secondary school students (11-18 years olds) carried out in autumn 2020. Comparisons are made with previous research carried out by Opinium in August 2019, which also surveyed 2,050 parents with very similar demographics (gender, age, location, ethnicity, Ofsted rating of school/college, age of child(ren).